Round 1
THINKING FRAMEWORKS & USER PROFILES
CREATE USER PROFILES
Think about the different types of people in your country. Here are some ideas to create different user profiles
- Regions of the country
- Social Classes
- Tech Savvy level
- Interests – Sports / music etc
- Job based – people working outside of IT
- Connectivity – 3G/4G
- Time – Hasn’t used the application in a long time or had deleted it
- Many many more!
THINK ABOUT EACH USERS PERSPECTIVE
- For each of your user profiles think about the below questions
- Why would this profile want to use this app?
- What other apps would they be familiar with?
- What is their day to day journey?
- Many many more!
HOW WOULD THEY USE THE APP?
Use the app as if you were that user to inspire new ways of testing the app
TESTING AREAS
Facebook Core Growth
Apps
- Facebook Android
- Facebook Lite (Android)
- Web version of Facebook
Testing Scope
TESTING SCOPE | IDEAS |
App Discovery |
|
Registration |
|
New User Experience |
|
Contact Importer |
|
Login |
|
Account Recovery |
|
Instagram Core Growth
Apps
- Instagram Android App
- Web version of Instagram
Testing Scope
AREA | IDEAS |
App Discovery |
|
Registration |
|
New User Experience |
|
Login / Logout |
|
Account Switching |
|
Account Recovery |
|
Explore |
|
Search on all Platforms
Apps
- Facebook Android
- Facebook Lite (Android)
- Web version of Facebook
- Instagram Android App
Testing Scope
AREA | IDEAS |
People Search |
|
Page Search |
|
Group Search |
|
Searching for Content |
|
Simple grammar |
|
Typing Suggestions / auto complete |
|
Other |
|
Events
Apps
- Web version of Facebook
- Facebook Android
Testing Scope
AREA | IDEAS |
Dashboard / Event Homepage |
|
Single Event Page |
|
Search |
|
Notifications |
|
Create Events |
|
Pages |
|